We didn't write......Aug-Dec Updates

Wow. Well, things took priority over writing in the blog. We are back and aiming to post 1x per month!

A few notable updates... We started to race again, we did some shorter triathlons and then did a 70.3. Every race we were wearing our prototype race suit. We don't feel confident enough yet to take it to market. We recently put in what we hope are our final changes (more on this later). We also had our athlete, Ian Fisher, test out our runner's hat. He said the fit was fantastic. However, what we noticed & something he mentioned was that the ventilation may be an issue in hotter races. In short - can we further develop our hat to perform in hot races, that will help keep your head cool. We're currently testing different fabrics and fits with one goal in mind. Performance. 

As we head into 2026, we are close to finalizing the 2nd collection. It will be small, but we're excited to drop this. We hope you can really connect to the vision we have behind this collection. The collection name is Endless Pursuit. Every Triathlete is in a constant pursuit of excellence. That could be chasing a personal best, trying your first race or training to be healthier. 

The Endless Pursuit collection hopes to capture this spirit. That way any triathlete, regardless of their skill level can resonate with the messaging. 

On the near horizon, we're going to be looking to add some pieces for spring time and summer. We want to be intentional and slowly bring in additional pieces. Don't get us wrong.... we have a large roadmap for multiple products. We need to focus on the basics & also gain some traction. You can expect in the next 8-12 weeks that we will have our first tri-suits available for purchase. We've been very intentional about the materials being used for the Tri-suits. We've had probably 5-6 different samples of different materials. We're in a great spot and are excited to bring it to you all. We've gone with italian fabric and chamios to provided maximal comfort & performance. We are keeping the shoulder panels with a thinner, material that will be breathable and aerodynamic. As far as the bottom half, our fabric is a blend that really molds to your body... giving the feeling of unmatched comfort. 

Other things to expect in 2026, we are going keep dropping collections. We feel this is the best way to create a story & connect with you. 

We hope everyone has a blessed holiday. If you're taking time to recharge, or you're still getting after it.... keep adding notches to your belt.